Press Release: July 24 2012


MT Digital Media has released their new woomi app into Europe allowing Toshiba Smart TV viewers the ability
to watch a wide range of videos covering sports, news, short and long film, and music on their Smart TVs and
other connected devices

Woomi is a new smart TV service that enables Toshiba Smart TV viewers to access to a wide range of video
content directly onto their TV sets.

The service is available via the Toshiba range of Smart TVs in Austria, Belgium, Denmark, Finland, France,
Germany, Ireland, Luxembourg, Malta, Sweden, Switzerland, Netherlands, and the UK.

Among the content that can be found within the woomi app are:

  • Bike Radar and Cycling News, covering all matters related to cycling in and around Europe
  • Movies and movie news from Renderyard, openfilm and Filmtrailer
  • Cage fighting from the UCMMA channel
  • Documentaries and shows about sailing provided by Sail TV and The Sailing Channel
  • Tech news from T3 and Techradar
  • German and European news from Deutsche Welle, analysis, opinion and breaking news from Germany's international broadcaster (also available in English via Deutche Welle English)

Jerome de Vitry, CEO of MT Digital Media said: “We are delighted to be going live on Toshiba devices with our
new woomi premium services.”

Thomas Teckentrup, General Manager of Cloud Solutions Division at Toshiba Europe, said: “The introduction
of the new Woomi services on our Smart TVs has broadened the content available to our customers, which is
definitely in line with our goals.”

Woomi is free to watch, and contains hundreds of videos as well as up to the minute news stories from the
world of technology, sport and entertainment.

+++ ENDS +++

About woomi
woomi is a global, cloud-based, managed platform that allows content providers to reach millions of smart
TV devices, and enhances the smart TV experience via a content-rich, TV-centric, user-friendly marketplace.
Woomi enables content providers to easily distribute and monetise their programs with a customisable,
branded platform. Woomi gives viewers access to online video content with tools for easy navigation and
consumption of online video, empowering the viewer with global search, recommendations, single payments
and personalisation functions. Woomi is the consumer brand of MT Digital Media, a leading provider of cloud-
based smart TV services. For more information, visit

About MT Digital Media
MT Digital Media's Smart TV Services Platform and technology enables easy and fast deployment of content
on various smart TV platforms, and have garnered substantial industry acclaim including TVB Europe Editors'
Award Best of IBC 2009, Best Interactive Service/Application at IPTV World Series Award 2009, Pick Hit Award
for Innovation at IBC 2008 and the Red Herring Europe 100 Winner 2008.

For more information, please visit


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